It is well noted that the album received relatively heavy promotion for a greatest hits album. Posters promoting the album were found in some cities, and many promotional performances were also held, with the most notable one being the London Jazz Cafe performance, which is notable for being the first Jamiroquai performance in the last few years that included wind instruments. The album was also heavily promoted via the internet, most notably via Yahoo! Answers, where a competition to win an MP3 player that contains the album was held.
The sleeve art for the album features Jay Kay's signature Silver Crown headpiece photographed on a beach with rock formations. In promotional images of the album, a reflection of the photographer shooting the image can be seen in the hat's surface; however, in the cover of the actual release, the reflection was erased from the image.