Blue Book (magazine)
Blue Book was a popular 20th-century American magazine with a lengthy 70-year run under various titles from 1905 to 1975. It was a sibling magazine to
Launched as The Monthly Story Magazine, it was published under that title from May 1905 to August 1906 with a change to The Monthly Story Blue Book Magazine for issues from September 1906 to April 1907. In its early days, Blue Book also carried a supplement on theatre actors called "Stageland". The magazine was aimed at both male and female readers.
For the next 45 years (May 1907 to January 1952), it was known as The Blue Book Magazine, Blue Book Magazine, Blue Book, and Blue Book of Fiction and Adventure. The title was shortened with the February 1952 issue to simply Bluebook, continuing until May 1956. With a more exploitative angle, the magazine was revived with an October 1960 issue as Bluebook for Men, and the title again became Bluebook for the final run from 1967 to 1975. In its post-1960 final incarnation, Bluebook became a
In its 1920s heyday, Blue Book was regarded as one of the "Big Four" pulp magazines (the best-selling, highest-paying and most critically acclaimed pulps), along with
The early publishers were Story-Press Corporation and Consolidated Magazines, followed in 1929 by
The first editor of Blue Book was Trumbull White (who would later edit Adventure magazine). White was succeeded in 1906 by Karl Edwin Harriman. Under Harriman, Blue Book would reach a circulation of 200,000 copies in 1909. From 1911 to 1919 Ray Long was the editor. Harriman took the editorial reins again in February 1919. By the time of Harriman's departure, sales of Blue Book had fallen to 80,000 copies.